'TELL IT LIKE IT IS' Talk Show Video

Sunday, April 12, 2026

‘TELL IT LIKE IT IS’ On The Plains: Baylee McKeever’s Auburn Journey Built on Grit, Mindset, and a Lifelong Bond with Horses

From a New York farm to SEC success, McKeever’s story highlights the mental toughness, team culture, and discipline behind Auburn equestrian’s rise.

AUBURN, Ala. | For Baylee McKeever, equestrian isn’t just a sport—it’s a way of life shaped by discipline, resilience, and an unbreakable connection with horses. Raised on a farm in upstate New York, McKeever’s journey to Auburn was never guaranteed, but it became inevitable through passion, perseverance, and the support system that guided her every step of the way.

Unlike many athletes born into structured pipelines, McKeever’s introduction to riding came with freedom—not pressure. Her parents emphasized love for the craft over competition, instilling a foundation that continues to define her success today.

“My parents never forced me to ride horses,” McKeever said. “They valued that I loved the horses and the work behind it—not just showing up to compete.”

That mindset proved pivotal when McKeever made the transition to collegiate equestrian, where the demands intensify both physically and mentally. At Auburn, she found more than just a program—she found a culture that aligned with her values.

“Once I came to Auburn, I fell in love with everything—the program, the people, and the environment,” she said.

On the Plains, McKeever has thrived as both a competitor and a student, earning recognition on the SEC Academic Honor Roll while balancing the rigorous demands of Division I athletics. Her success is a testament to a support network that extends from her family farm to Auburn’s coaching staff.

In a sport where athletes often compete on unfamiliar horses, adaptability becomes a defining skill. Riders are expected to quickly establish trust and perform under pressure—an aspect McKeever says separates equestrian from other collegiate sports.

“Getting on a horse you’ve never met before and being expected to perform is one of the biggest challenges,” she explained.

But perhaps the most underrated aspect of equestrian is its mental intensity. For McKeever, mastering the psychological side of competition has been just as important as physical preparation.

“It’s a mental sport, and that’s often overlooked,” she said. “You have to learn how to use nerves to your advantage.”

Confidence, she adds, is built long before entering the arena—through preparation, repetition, and trust in one’s ability.

“You have to believe in yourself and the work you’ve put in,” McKeever said.

At Auburn, that individual mindset is reinforced by a uniquely strong team culture. While equestrian is traditionally an individual sport, the Tigers have built a system rooted in collaboration and shared success.

“We have a really tight-knit team,” McKeever said. “It’s not just about individual success—we all want each other to succeed.”

That balance between individuality and teamwork has helped Auburn remain competitive on the national stage, while also shaping athletes into leaders beyond the sport.

For McKeever, one of her proudest moments came outside of Auburn competition—winning a medal at the North American East Championship with her horse, Formidable, prior to her sophomore year.

“It was one of the most exciting moments of my life,” she said.

Looking ahead, McKeever’s future remains deeply connected to the world that shaped her. Whether through professional opportunities or life on the farm, horses will continue to play a central role.

“I can’t imagine my life without them,” she said. “There are so many opportunities in the horse world, and I know I want to be part of it.”

As she reflects on her time at Auburn, McKeever’s perspective is grounded in gratitude—an appreciation for the rare opportunity to compete at a high level while earning a world-class education.

“It’s a great opportunity to be here,” she said. “To get an education and still have horses in my life—it means everything.”

In a sport defined by precision, patience, and partnership, Baylee McKeever’s journey stands as a powerful reminder: success isn’t just measured in medals—it’s built on mindset, support, and an unwavering love for the ride.

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-- By Robert Douglass

© Copyright 2026 JWT Communications. All rights reserved. This article cannot be republished, rebroadcast, rewritten, or distributed in any form without written permission.

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James W. Thomas Radio Broadcaster | Media Executive | Creator & Host of “TELL IT LIKE IT IS” James W. Thomas is a seasoned radio executive, broadcaster, and media strategist with more than 25 years of experience in broadcasting, media sales, and multi-platform programming. He is the creator and host of the talk program “TELL IT LIKE IT IS,” a news-sports-talk platform built on the philosophy: “Be Informed. Not Influenced.” Thomas began his radio career in Detroit, where the foundation for TELL IT LIKE IT IS was developed at WWJ Newsradio 950 (CBS Radio) in 2000. At WWJ and later with Radio One Detroit, he earned a reputation as both a dynamic on-air personality and a high-performing Senior Account Executive, delivering strategic media solutions across radio, television, and digital platforms. His work combined consultative advertising strategy, strong community relationships, and a deep understanding of broadcast marketing. In 2008, Thomas expanded his leadership role at Clear Channel Radio (now iHeartMedia) in Beaumont, Texas, where he continued to drive revenue growth, client acquisition, and team mentorship while strengthening his broadcast presence. Since 2009, Thomas has served as General Manager and On-Air Host at WTLS Radio in Alabama, where he oversees all station operations including programming, sales, marketing, budgeting, regulatory compliance, and long-term strategic development. Under his leadership, WTLS has strengthened its multi-platform media presence and community engagement. As host of “TELL IT LIKE IT IS,” Thomas delivers compelling News-Sports-Talk programming built on research, preparation, and meaningful conversation. His show features interviews with political leaders, policy experts, athletes, and community voices while providing analysis of national and regional issues affecting listeners. In addition to his broadcasting leadership, Thomas maintains active professional involvement within the media and entertainment industry. He is a: Member – SAG-AFTRA (Screen Actors Guild – American Federation of Television and Radio Artists) Regional EMMY® Awards Judge – National Academy of Television Arts & Sciences (NATAS) Certified Radio Marketing Consultant (CRMC) – Radio Advertising Bureau Certified Digital Marketing Consultant (CDMC) – Radio Advertising Bureau Content Creators Certified Radio Marketing Consultant (CRMCCC) – Radio Advertising Bureau These certifications recognize advanced expertise in broadcast marketing strategy, audience development, digital media integration, and revenue growth for media organizations. From Detroit to Texas to Alabama, James W. Thomas has built a respected career defined by leadership, credibility, and a commitment to informative, engaging media. TELL IT LIKE IT IS BE INFORMED. NOT INFLUENCED.

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